E-commerce Social Media Manager

About the Role

Our client is seeking a creative and strategic E-commerce Social Media Manager to elevate their brand presence and drive customer engagement across all social platforms in Queenstown . This role is vital for developing and executing innovative social media strategies that align with e-commerce goals, enhance brand awareness, and foster a strong online community. You will be responsible for creating compelling content, managing social media advertising campaigns, and analyzing performance metrics to optimize engagement and conversion rates. The ideal candidate is a social media enthusiast with a deep understanding of e-commerce trends and a proven ability to build and nurture online audiences.

Key Responsibilities

• Develop and implement a robust social media strategy tailored to the e-commerce business objectives.
• Create, curate, and manage engaging content (text, images, video) for platforms such as Instagram, Facebook, TikTok, and Pinterest.
• Monitor social media channels for industry trends, customer feedback, and competitor activities, responding promptly to inquiries.
• Plan, execute, and optimize paid social media advertising campaigns to increase reach, engagement, and sales.
• Analyze social media performance data, generate insightful reports, and recommend strategic adjustments.
• Collaborate with marketing and product teams to ensure brand consistency and campaign alignment.

Requirements

• Proven experience as a Social Media Manager or similar role, with a portfolio showcasing successful e-commerce campaigns.
• Strong understanding of social media platforms, their algorithms, and best practices for engagement and growth.
• Experience with social media management tools, analytics platforms, and paid social advertising.
• Excellent content creation, copywriting, and communication skills.
• Familiarity with e-commerce principles and how social media contributes to sales funnels.

Benefits

• Competitive salary and performance-based incentives.
• Comprehensive health and wellness benefits.
• Opportunities for professional growth and skill development in digital marketing.
• Hybrid work model providing flexibility for work-life balance.
• Collaborative team environment in Queenstown , focused on driving e-commerce success.