Social Media Account Manager

Social Media Account Manager

ALL ABOUT MEDIA | Parramatta, New South Wales, AU

Posted 7 days ago

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Description

All About Social part of the All About Media group, is a creative social media and digital marketing agency. We focus on crafting engaging, impactful campaigns that blend creativity with data-driven strategies.


About Us


All About Social part of the All About Media group, is a creative social media and digital marketing agency. We focus on crafting engaging, impactful campaigns that blend creativity with data-driven strategies.


The Role


We are seeking a Social Media Account Manager who is both creative and analytical, with a strong understanding of Meta platforms (Facebook & Instagram).


You will manage client accounts, develop content strategies, create engaging content and oversee day-to-day execution across multiple social channels.


We're looking for someone who understands social media trends, enjoys creating content and is confident using creative tools, including AI-powered design and video editing software.


This is a full-time, office-based position.


Key Responsibilities



  • Manage and grow client social media accounts across Meta, TikTok and other relevant platforms.

  • Develop content calendars, write engaging captions and collaborate with the creative team on visuals and video assets.

  • Create and edit engaging social media content, including reels, stories and short-form videos.

  • Film content using mobile phones or professional camera equipment, depending on campaign requirements.

  • Utilise AI-powered creative tools and design software to enhance content development and production.

  • Stay up to date with social trends, platform updates and best practices to create content that cuts through.

  • Manage Meta Ads campaigns, including boosting, targeting and analysing performance.

  • Monitor, moderate and engage with online communities to build a strong brand presence.

  • Analyse account insights, prepare reports and provide recommendations to clients.

  • Collaborate with the team to brainstorm fresh campaign ideas and creative concepts.

  • Maintain high attention to detail across scheduling, deadlines and reporting.


Skills & Experience



  • Proven experience managing social media accounts for brands, agencies or businesses across various industries.

  • Strong knowledge of Meta Business Suite, Ads Manager and Instagram best practices.

  • Experience with or a good working knowledge of AI-powered creative design tools and their application in social media content creation.

  • Experience using video editing software such as CapCut or similar platforms to produce engaging short-form content.

  • Ability to film social media content using a mobile phone, with experience using professional camera equipment highly regarded.

  • Professional filming experience is preferred but not essential, as on-the-job training will be provided.

  • Creative thinker with a strong eye for engaging visual content, including photography, reels, stories and videos.

  • Ability to interpret analytics and optimise campaigns for performance.

  • Excellent organisational skills and the ability to manage multiple clients and projects.

  • Proactive, collaborative and adaptable, with a positive can-do attitude.

  • Willingness to learn new creative technologies, AI tools and production techniques.


What We Offer



  • Opportunity to work in a growing, creative social media and digital marketing agency.

  • A collaborative and supportive office environment.

  • Exposure to a diverse mix of clients and industries.

  • Hands-on experience with social media content production, creative technologies and AI tools.

  • On-the-job training in professional filming equipment and content production techniques.

  • Opportunities to develop your creative, technical and digital marketing skills.


Salary & Application


Salary will be negotiated based on experience and skills.


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