Posted 14 days ago
Description
Senior and executive search across customer operations, CX and contact centres.
Our client is a fast-growing, app-led consumer brand with a national estate and a membership offer. They want one person to own marketing’s platforms, customer data and performance reporting, and to turn that data into decisions for the commercial team.
The role
- Business owner of the marketing platforms (HubSpot and a lifecycle tool such as Iterable or Braze), including the roadmap, automation and integrations
- Customer data, segmentation and exclusions, kept compliant with GDPR and PECR alongside Legal
- Reporting and attribution covering campaigns, membership, app engagement and retention
- Practical recommendations on CRM, pricing, membership and partnerships
- The main marketing contact for Technology and Data, writing clear requirements for integrations and data flows
- Documenting processes and controls so the knowledge sits with the team
You’ll bring
- A background in marketing operations, CRM operations, marketing technology or customer insight
- Hands‑on experience of a platform such as Iterable, HubSpot, Salesforce Marketing Cloud, Braze or Klaviyo
- Confidence with segmentation, lifecycle reporting and attribution
- Experience of consent and data governance in a marketing setting
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