Global Optimisation Lead - Experimentation & Growth

WPP Enterprise Solutions is seeking an experienced Optimisation Principal to lead Experimentation‑Led Growth initiatives for global clients. You will define data‑driven growth strategies, champion a culture of continuous testing, and integrate modern tech stacks to drive measurable ROI and long‑term impact.

You will partner with senior stakeholders across regions to align growth objectives with business outcomes, shaping strategic investments and enterprise data architectures while guiding

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