Mobile App Growth Marketing Specialist

Mobile App Growth Marketing Specialist

Everis Inc. | Alice Springs, Town of Alice Springs, AU

Posted 22 days ago

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Description

Marketing Specialist – Lasseters Hotel Casino | Alice Springs, NT

Employer: IRIS Capital – Lasseters Casino Operations Pty Ltd

Position Type: Full-Time

Salary: $73,865 – $83,000 (depending on experience and skill set)

Location: Alice Springs, NT

This is an exciting opportunity to join Lasseters Hotel & Casino, a dynamic and progressive hospitality team. As a Marketing Specialist, you will support the development and delivery of marketing campaigns across digital, social, print, and in-venue channels. This position requires a blend of strategy and hands‑on execution, working alongside internal teams, designers, and external partners to enhance the visibility and effectiveness of Lasseters' brand presence.

The Marketing team supports and promotes a wide range of venues and services, including:

  • Food & Beverage outlets
  • Crowne Plaza Alice Springs Lasseters Hotel
  • Alice Springs Convention Centre
  • Lasseters Casino
  • Lasseters Health Club & Lavish Day Spa
  • IRIS properties in Central Australia

What We’re Looking For

  • Creative thinker with strong problem-solving ability
  • Integrity, initiative, and a strong work ethic
  • Positive, clear communication—both verbal and non-verbal
  • Open-minded, adaptable, and eager to learn
  • Collaborative team contributor with cultural awareness

Experience & Qualifications

  • Relevant qualification in Marketing, Communications, Digital Media, or equivalent (Bachelor level preferred)
  • 2–5 years’ professional marketing experience in hospitality, gaming, tourism, or similar sectors (Experience requirement may vary depending on qualifications)
  • Experience developing and managing marketing campaigns, both digital and traditional
  • Ability to work independently in a fast-paced, deadline-driven environment
  • Understanding of content systems such as XIBO or WYMAC
  • Experience developing EDM & SMS campaigns, including POS-integrated systems (e.g., TalkBox)
  • Strong digital marketing capability; exposure to B2B is advantageous
  • Competence with CMS / WordPress and Adobe Creative Cloud (InDesign, Photoshop, Illustrator)
  • Social media marketing expertise across Instagram, Facebook, TikTok, YouTube, and X/Twitter
  • Strong skills in Microsoft Office (PowerPoint, Excel, Word)
  • Experience with video production and/or audio editing

We Offer You

  • 25% discount on food and beverages across Lasseters operations
  • Discounted Health Club membership and Day Spa treatments
  • IHG Employee Benefits Program
  • Meals provided while on eligible shifts
  • Uniforms provided and laundered
  • Training, professional development, and career progression pathways
  • Staff and family social events

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