How employers can maximize relationships with career services

Most successful college recruitment plans include strategic relationships with key colleges and universities. One of the best ways to develop relationships with colleges and universities is by developing relationships with career services professionals on target campuses. This three-minute video, featuring The WorkPlace Group Executive Partner, Dr. Steven Lindner, explains how employers can maximize relationships with career services professionals. Dr. Steven Lindner also explains why talent acquisition leaders this matters in the grand scheme of the hiring process. Dr. Steven Lindner is hosted by College Recruiter’s Content Manager, Bethany Wallace.

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Career services matters, Dr. Steven Lindner states, because career services is the avenue for sharing information about job postings with college students on campus. Career services professionals allow employers to access students’ resumes and to participate in career fairs. Career services professionals make employers aware of student organizations and opportunities for sponsoring events held by organizations; for employers, these can be affordable, unique branding and marketing opportunities.

Dr. Steven Lindner shares two specific tips from The WorkPlace Group with employers.

1. Invite college students to visit your organization to conduct a site visit.

Let them experience your company culture and work environment. While conducting the tour of your company headquarters, introduce college students to current interns and recent graduates you’ve hired who are thriving within your organization. Explain your targeted candidate profile and success profile. Keep in mind that students who visit will likely share their experience with other students on campus; try to ensure that students return to campus sharing positive information about your organization.

2. Be persistent when interacting with career services professionals.

Remember that career services professionals are incredibly busy and are interacting not only with college students on campus but also with all the employers vying for their attention and assistance. One of the best times to reach out to career services professionals is during the summer months before students return to campus in the fall.

For more assistance in improving your relationships with career services professionals, follow College Recruiter on LinkedIn, Twitter, Facebook, and YouTube.

Dr. Steven Lindner, Executive Partner for The WorkPlace Group®, is a talent acquisition, assessment, and hiring process expert. Under his leadership, The WorkPlace Group® has helped employers hire thousands of job seekers across 44 different countries. The WorkPlace Group® is a leading “think-tank” provider of recruitment services assisting companies ranging from small, fast growing businesses to multinational Fortune 500 companies. In addition to their Recruitment Outsourcing and Project Based Hiring Services, they are one of just a few recruitment providers with specific expertise in College Recruitment.